Marketing questionnaire

    Personal details
     

    First name*

    Last name*

    Street*

    Postal code*

    Place (e.g. city, town, state)*

    Telephone

    Country*

    E-mail address*

     

    Membership in scholarly/scientific societies

    Questionnaire

    Book title*

    Subtitle

    Keywords

    The titles released by our publishing house are internally and externally made accessible in various directories (e.g. the German listing of available books [VLB] and Nielsen Book Data) and catalogues.

    Please specify up to five keywords

    Keyword 1*

    Keyword 2

    Keyword 3

    Keyword 4

    Keyword 5

     

    Brief information

    In the space below, please write a concise text outlining the topic, purpose and structure of your publication.

    Detailed informational text for expert audiences (max. 1100 characters not including spaces)*

    About you as author or editor

    One or two concise, informative sentences per author, to appear on the back of the book (max. 440 characters)

    Competing publications
    Please name author, title, publisher, year of release and how it differs from your publication:

    Expanded target audiences

    Please specify target audiences above and beyond research, institutes and libraries:

    Multipliers

    Which individuals or institutions could support the dissemination of your book? In what capacity?

    Do you have connections to businesses, institutions and/or associations that might be interested in purchasing large quantities of your book?

    Conferences or trade fairs

    At which conferences or trade fairs could your book be presented?

    What event or place and conditions would be especially appropriate for the launch of your book?

    Reviews in the media

    We will offer your publication for review by the most important and suitable media. Should you be aware of any especially relevant media outlet that has an extensive review section, please let us know – if possible, please include the name of a contact person there.

    Social Media

    Do you have personal social media channels (e.g. Facebook, Xing, Twitter) that we could link with in order to market your book? Which exactly?

    Online

    Please share with us the names of forums or newsletters you consider relevant to your topic. Please note that as a publishing house there may be instances in which we are not allowed to display titles.

    Discussion forums

    Electronic newsletters

    Promotional flyer

    Just after the release of your publication (at the latest), we will send you a promotional flyer for your publication by e-mail. You may distribute the flyer among your colleagues and through your university or institution as well as at conventions and conferences.

    Comments / Suggestions
    *mandatory field

    Contact Publishing House

    Petra Kerckhoff
    Phone +41 61 228 93 33
    publishing@baslerafrika.ch

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